We rebranded this non-profit organization for the age of social - concise, distinct and meant for sharing.

 
 
We even changed their name for easy typing and texting.

We even changed their name for easy typing and texting.

 
 

Taking cues from the telegraphic world of shipping, the new logo and tagline communicate the brand & purpose succinctly.

 
 
 
 

Their manifesto video extends the visual language and, as an SOS, focuses on sharing, not donating.

 
 
 
 

AWARDS


AICP Shortlist: Best Public Service

AICP Shortlist: Best Low-Budget